Fantastic career opportunity for a Marketing Specialist with a passion for digital and social media
Based at the Mercury Marine Head Office in Melbourne (Southeastern Suburbs)
Full Time role with an opportunity for hybrid work arrangement
Competitive salary. Benefits include on-site parking and on-site gym
Who are we?
Mercury Marine® has been making world-class outboards and sterndrives for over 80 years and distributes market-leading brands such as Mercury Outboards, MerCruiser, Quicksilver parts, and inflatables. Mercury Marine is part of Brunswick Corporation (NYSE: BC), the global leader in marine recreation, delivering innovation that transforms experiences on the water and beyond. Learn more at www.mercurymarine.com.au and www.brunswick.com
About the Opportunity
We are looking for a creative and driven Marketing Specialist – Digital & Social Media to join our team and help elevate the presence of our OEM boat builder partners across digital platforms. Reporting to the Director of Marketing and supporting the OEM strategy team, this role suits a digital content creator and social media enthusiast who thrives in a fast-paced, collaborative environment.
You’ll be responsible for developing and executing engaging content across Instagram and Facebook, managing content calendars, and working closely with our OEM boat builder partners to bring their brands to life. If you’re passionate about visual storytelling, digital trends, and the marine lifestyle, we want to hear from you!
Duties of the role include, but not limited to:
Content Creation
Develop, shoot, and edit high-quality videos, photos, and reels for digital and social platforms.
Highlight product features, customer stories, and on-water experiences.
Travel for site visits, industry events, and content shoots.
Ensure all content aligns with brand tone and visual identity.
Social Media Management
Manage Instagram and Facebook accounts: plan, publish, monitor, and report.
Maintain a consistent content calendar and write engaging captions.
Respond to community engagement and analyse performance metrics to refine strategy.
Marketing Coordination
Support integrated marketing campaigns aligned with business goals.
Collaborate with internal teams, agencies, and suppliers to manage timelines and deliverables.
Coordinate co-branded content and approvals with OEM partners.
Customer Collaboration
Partner with OEM boat builder customers to develop content supporting their brand and product launches.
Attend events and shoots to capture real-time, engaging content.
Creating high-quality visual content (videos, photography, reels) for social media and digital platforms
Managing Instagram and Facebook accounts, including content planning, publishing, and community engagement
Coordinating integrated marketing campaigns and co-branded content with OEM partners
Attending customer shoots, events, and on-water experiences to capture real-time content
Collaborating with internal teams, agencies, and suppliers to deliver marketing assets
Analysing social media performance and adjusting strategies to maximise engagement
Key selection criteria:
Required
Tertiary qualification in Marketing, Digital Media, Communications, or related field.
3–5 years’ experience in digital content and marketing coordination.
Strong skills in video/photo creation and editing for social media.
Deep understanding of Instagram, Facebook, and TikTok trends.
Experience managing content calendars and publishing schedules.
Excellent writing and visual storytelling abilities.
Proficiency with Canva, Adobe Creative Suite, or CapCut.
Strong organisational and project management skills.
Self-motivated and collaborative mindset
Highly Regarded
Experience in the marine or automotive industries.
Background in OEM, B2B partnerships, or co-branded content.
Confidence in planning and executing on-location shoots.
Passion for boating or outdoor recreation.
Additional requirement
If this sounds like your next career move, apply now or send your CV and cover letter to [email protected]
Applications close: 8th August 2025 – Interviews will be conducted on a rolling basis, so early applications are encouraged.
Please note: Applications from recruitment agencies will not be considered.